PRESS

M-ISPHERE AND 98FM RADIO LAUNCH SMS-BASED OPINION POLL.

Leading Dublin radio 98FM has decided to use m-iSphere's SMS services to interact with its audience during a July opinion-poll. At every news flash, 98FM broadcasts a GSM number to which audience members can send, via text message, their opinion regarding a current news topic. Participants to this simple "yes/no" vote receive automatically an acknowledgment of their votes and are prompted to send more comments to the 98FM team.
m-iSphere's system has provided 98FM with a dedicated web page through which the radio staff can access the poll results "live" (statistics, number of Votes, additional comments), as they are processed in real-time in m-iSphere's data center.